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Collecting clothes

What do you do with your old clothes when they are a bit worn out or you’ve simply don’t use them any more? Many of us probably just throw them in the waste bin, even though some of them are still wearable. Not a very good idea if you consider environmental effects – or that someone else actually might find them useful. In Subito’s office in Milan old clothes get new lives.

Schibsted’s marketplace in Italy, Subito is part of our project The Second Hand Effect, where we calculates the positive environmental effect of all the trade on eight of our major marketplaces for second hand trade. The calculation is base on the assumption that if you by second hand stuff – you won’t buy an equivalent new product. The numbers are based on how much CO2e the equivalent new products ”consume” over their ”life time” – materials, production, transportation etc. The result is rather astonishing – altogether users on these sites potentially save 16.3 million tons CO2e every year, by shopping second hand. The Second Hand Effect

When committing to The Second Hand Project, Schibsted Italy also organized a sustainability training for all employees. This inspired them to make their own personal contribution in their office in Milan.
In the European sustainable development week employees started to collect clothes they no longer needed or used, in a co-operation with the charity organization Humana. Humana placed out ”ecoboxes” in common areas and then shipped the clothes to where they are still needed in southern Africa and India. In two weeks time employees put 80 kg of used clothes in the boxes. It all started out as a one time effort – but has become so successful and popular with all different departments in the company that Subito has decided to keep the boxes permanently. In seven month 130 kilos of clothes have been collected. The potential CO2e savings represented by these clothes is 468 kilos of CO2e.

Humana People to People Italy is a non-profit organization based in Milan, working with supporting international development projects in southern Africa and India. They collaborate with 450 municipalities and more than 1 000 public and private companies to collect clothes.






Saving CO2
In seven months Subito collected 130 kilos of clothes. The contributors thereby helpt to potentially save 468 kilos of CO2e.
The Second Hand Effect
Learn how much CO2 users at Schibsted's major sites help saving.